25 years of driving Fresh Produce growth across retailers, suppliers and categories — with a flexible, practical and pragmatic approach.
Great marketing starts with a solid understanding of the market and your customers. We identify the most effective data and analysis options, then develop practical solutions to maximise return on that investment.
We visit and audit supermarkets and outlets where your products are sold, every week — capturing ranging, pricing, space, display, merchandising and activation across Fresh Produce. We have a world-leading and ever-growing database of 2.5m Fresh Produce in-store images to add real-depth to insight.
Working with all leading market data providers, we help you select the right overall market data solution and then show you how to extract the maximum value from the market data.
We talk regularly to retailers, customers and consumers. Our unique approaches can represent your target market demographics practically and with credibility. Consumer Insight from Market Pulse helps evolve hunches through actionable insight and into growth.
Once insights are in place we help turn these into great, practical category plans. We can also support with building the best activations to achieve growth goals.
Helping you turn data into stories that will engage with your stakeholders.
Turning the insights and stories into winning category plans.
Bringing the plan to life and delivering growth. This is where the return on investment shows up!
Whatever the challenge — data, insights, ranging, promotions, consumer understanding or retailer engagement — we're confident we can help.
Talk to usWhether you have a specific project in mind or want to explore how we can help, get in touch. We work with Fresh Produce suppliers, retailers and brands across the UK and internationally.
We'll come back to you within one working day.